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Pronounced ‘Iron Brew’, big in Scotland where it was originally produced as an alternate to beer for the nation’s steelworkers. Funnily enough, IRN BRU now enjoys a reputation as the hangover drink of choice in its country of origin, so I guess IRN BRU and alcohol have to a certain extent kissed and made up.
On cracking the can, you are greeted with a Delicious bubble-gum-esque smell. The colour is somewhere between Fanta and brown cream-soda, leaning towards the Fanta side of things, which is inconsistent with the smell and kind of confusing. The soda is very, very fizzy.
The tagline “Unique Blend of Mixed fruit Flavours” coupled with the athletic-looking can design had me prepared for a Mountain Dew meets Gatorade type drink. The very minimal/watery aftertaste had me at first struggling to put my finger on just what IRN BRU tasted like. I guess it’s mainly orange-based, with a slightly Mountain Dew-esque ‘unspecified citrus flavour’ element to it, and a creaminess that’s not quite vanilla, but is very light and kind of tastes like a weak banana flavour- I think this is the bubblegum I smelled at the beginning. A fairly hard soda to describe, while it does have elements of a number of other flavours/sodas it’s pretty unique I guess. Not amazing, fairly refreshing and not thick at all (which I was somehow expecting it to be, I think because of the energy drink-ish can).
While there is no immediate aftertaste, the IRN BRU did leave a taste in my mouth that I noticed a minute or so after finishing a can, nothing terrible, just a reminder that I’d recently consumed a soda and that this soda was vaguely orange-flavoured.
Strangely enough, the bubbles I can see sitting in the soda while in the glass don’t seem to be making it to my mouth- it’s as if somehow they’re managing to escape between somewhere between leaving the glass and entering my mouth, the drink seems almost flat until after it is swallowed, when a bubble or two that were too slow to escape, make one final last-ditch effort to exit my mouth, resulting in a tiny bit of ‘after-fizz’ just after swallowing. Fairly strange and frustrating, I can
see the bubbles sitting right there, I’ve never experienced this sensation before.
Apparently caffeinated but my can didn’t say so?
I can’t decide where I stand on IRN BRU. It’s fairly light and refreshing which is almost always a positive thing, and the flavour is fairly unique if not overly exciting. The weird sensation with the bubbles/fizz is kind of off-putting. I feel like IRN BRU is something that everyone just has to try for themselves to see whether or not they like it. Although I’ve given it a fairly low score, I’ll probably give IRN-BRU another try sometime soon.
63/100
-LC
Available at
Leo's Fine Food and Wine, Kew.